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Ade Kassim is a multi-disciplinary designer and musician operating in Brooklyn, NY.


mail@ad-e.xyz

I have over 10+ years working in the fields of Apparel Design & Development, Product and Visual Design, Music, Market Research & Strategy, and most recently Web3. 

Check out some work here. 

*Open to freelance/contract work all over the world.

Are.na
KASSIM



SEASON 1 (2019)

This collection was born out of my interest in natural dyeing and indigienous hand weaving methods, as well as my disillusion with fast fashion, waste and hyper consumerism. I spent the majority of 2019 in Indonesia, exploring this subject and coming to an understanding of all the possiblities that exist when care, function, and consideration for our impact on the planet are aligned. 

Items from the collection were concepted, designed, and produced with help from the Indigo Store in Hanoi, Vietnam over a period of 3 weeks in the spring of 2019.

All fabrics were hand-sourced, and originated in South East Asia, specifically these regions:

  • Thailand
  • Indonesia
  • Vietnam


I designed the branding, packaging and website for the project, as well as photography for the lookbook

Original logo design

Mascot